This project focused on establishing a distinctive and professional brand identity for MK Communication Strategies, LLC. The core of the visual system is a modern and impactful logo, featuring the "mk" monogram elegantly contained within a dynamic, spherical orb rendered in a gradient of blues and purples. This design choice, set against a deep blue background with subtle, organic patterns, conveys a sense of innovation, interconnectedness, and strategic depth. The brand identity for MK Communication Strategies, LLC positions the company as a contemporary and forward-thinking entity in the communications sector. The clean, sans-serif typography complements the sleek logo, reinforcing a message of clarity and precision crucial for a communication strategies firm. This visual foundation is designed to project expertise and trust, effectively representing their commitment to insightful and impactful communication solutions.
Client
MK
SCOPE OF WORK
Branding Art Direction
Country
USA
Year
2014
Industry
Business Consultancy
Role
Creative Director