This project involved the strategic branding and identity design for "Palms Mall," a prominent retail and shopping destination. The core of the visual identity is a sophisticated logo that distinctly reflects elegance through its refined typeface. Complementing this, a modern, geometric representation of a palm motif is integrated, symbolizing growth and a contemporary aesthetic. This comprehensive design approach aims to establish a distinctive and inviting brand presence, enhancing the mall's appeal and reinforcing its position as a premier leisure and shopping hub.

Client

Palms Mall

SCOPE OF WORK

Branding Art Direction

Country

Qatar

Year

2014

Industry

Commercial Mall

Role

Creative Director